What is National Black Marketers Day?
National Black Marketers Day is an annual celebration dedicated to recognizing the contributions and achievements of Black professionals in the marketing industry. It highlights their impact on consumer trends, branding, and advertising while fostering diversity and inclusion within the field.
Quick Facts
- When is it? November 16
- Tagged as: Celebration of Black marketers, diversity in marketing
- What’s the hashtag? #NationalBlackMarketersDay
- When was it founded? June 2019
- Who founded it? The Black Marketers Coalition (BMC)
History of National Black Marketers Day
National Black Marketers Day was created by the Black Marketers Coalition in 2019 to honor the contributions of Black professionals in marketing. The initiative was inspired by influential figures like John H. Johnson, founder of Ebony and Jet magazines, who paved the way for Black excellence in media and advertising. The day aims to address the lack of representation in marketing while promoting inclusivity and supporting Black-owned businesses.
Timeline
- 1827: Launch of Freedom’s Journal, the first Black-owned newspaper.
- 1905: Robert S. Abbott establishes The Chicago Defender, a prominent Black-owned publication.
- 1942: John H. Johnson founds Johnson Publishing Company, producing Ebony and Jet.
- 2019: The Black Marketers Coalition establishes National Black Marketers Day.
Dates by Next Year
| Year | Month and Date | Day |
|---|---|---|
| 2025 | November 16 | Sunday |
| 2026 | November 16 | Monday |
| 2027 | November 16 | Tuesday |
| 2028 | November 16 | Thursday |
| 2029 | November 16 | Friday |
| 2030 | November 16 | Saturday |
Observed
National Black Marketers Day is observed through activities such as:
- Hosting networking events for marketers.
- Highlighting success stories of Black professionals on social media.
- Supporting Black-owned businesses through purchases.
Fun Facts About National Black Marketers Day
- The date, November 16, was chosen because the sum of “1942” (the year Johnson Publishing was founded) equals 16, symbolizing love and balance.
- The day encourages collaboration between marketers and allies to promote inclusivity in the industry.
Quiz
- Who founded National Black Marketers Day?
(Answer: The Black Marketers Coalition) - When is National Black Marketers Day celebrated?
(Answer: November 16) - What hashtag is used for this day?
(Answer: #NationalBlackMarketersDay)
FAQs
Q: Why is National Black Marketers Day important?
A: It recognizes the contributions of Black marketers and promotes diversity and inclusion in the marketing industry.
Q: How can I celebrate this day?
A: You can celebrate by supporting Black-owned businesses, sharing success stories on social media, or attending networking events.
Q: Who can participate in this celebration?
A: Everyone, including marketers and allies, can join to support diversity in marketing.
Importance of National Black Marketers Day
This day highlights the essential role of diversity in marketing while addressing historical underrepresentation. By celebrating achievements and supporting initiatives like this, we foster a more inclusive industry that values all voices.
Related
- Black History Month
- Diversity in Marketing Week
- National Entrepreneurs’ Day