World Social Media Day

World Social Media Day, observed annually on June 30, is a global celebration of the transformative power of social media in connecting people, fostering communication, and influencing society. Established in 2010 by Mashable, this day recognizes the profound impact of platforms like Facebook, Twitter, Instagram, and others on our daily lives. It also serves as a reminder to reflect on both the benefits and challenges of social media in modern society.

Quick Facts

When is it?: June 30
Tagged as: A global celebration of social media’s impact
What’s the hashtag?: #SMDay
When was it founded?: 2010
Who founded it?: Mashable

History

The journey of social media began with SixDegrees in 1997, the first social networking platform. Over the years, platforms like Friendster, MySpace, Facebook, Twitter, and Instagram emerged, revolutionizing communication and connectivity. Recognizing this transformation, Mashable introduced World Social Media Day in 2010 to celebrate how these platforms bring people closer together, foster cultural exchange, and empower voices worldwide.

Timeline

1997: SixDegrees.com launches as the first social networking site.
2002: Friendster introduces modern social networking features.
2004: Facebook and MySpace debut.
2006: Twitter launches with its unique microblogging format.
2010: Instagram is introduced; Mashable establishes World Social Media Day.

Dates for Next Years (2025–2030)

Year	Month and Date	Day
2025	June 30	Monday
2026	June 30	Tuesday
2027	June 30	Wednesday
2028	June 30	Friday
2029	June 30	Saturday
2030	June 30	Sunday

Observed

World Social Media Day is celebrated globally by individuals, businesses, and communities. People share stories about how social media has impacted their lives, host meetups or online events, and use hashtags like #SMDay to join the conversation. It’s also an opportunity for brands to engage with their audiences creatively.

Fun Facts About Social Media

Over 5 billion people use social media globally.
The average user spends about 2 hours and 28 minutes daily on these platforms.
The hashtag (#) was first used on Twitter in 2007 by Chris Messina.
Platforms like Instagram Stories see over 500 million daily users.

Quiz

Who founded World Social Media Day? (Answer: Mashable)
What year was World Social Media Day established? (Answer: 2010)
What is the hashtag for this day? (Answer: #SMDay)

FAQs

What is World Social Media Day? It’s a day dedicated to celebrating the role of social media in connecting people and transforming communication globally.
Why is it celebrated? To recognize its impact on society while raising awareness about responsible usage.
How can I participate? Share your favorite memories or stories using #SMDay or engage in conversations about its significance.